Skip to main content

NZ Rugby's next big job - re-learn how to market the game

A sports marketing expert is warning New Zealand Rugby can no longer rely on the sport's popularity and must make its players more accessible.
http://dlvr.it/RXBZ6m

Comments

Post a Comment

Popular posts from this blog

The Detail: New Zealand to host women's cricket, rugby and football world cups

But how inclusive are we really when it comes to giving women’s sport a fair go? http://dlvr.it/RZrBKS
Post a Comment
Read more

Kiwi rugby coach Chris Boyd banned for two games in England for 'disrespecting' referee

Disciplinary panel finds Kiwi coach's claim a ref 'didn't have enough nuts' constituted 'disrespect' not 'verbal abuse'. http://dlvr.it/SHBjs7
Post a Comment
Read more

Kilted Kiwi John Leslie on Six Nations tournament's allure - and his fastest-ever try

Former Highlander John Leslie is just one of many Kiwis to have played in the Six Nations down the years - but his was a dramatic debut. http://dlvr.it/SJP2vM
Post a Comment
Read more